With this campaign type, a merchant could assign members a task/mission to engage with a certain social media post or account within a certain time frame. The merchant would define what action is required to be taken and on what platform or specific post.
When the member completes these engagements, it would automatically be detected via social listening and the campaign would be marked as complete for the member. Once the member is confirmed to have completed the required engagement action(s), they would earn a reward.
For example:
"Follow us on Instagram and earn $5!"
OR
"Like and comment on our latest post and earn 10% off!"